Communication &

Social Media Strategist.

I am a strategist offering a range of digital marketing services, including communications & connections planning, as well as social media marketing.

Services.

Clients.

    • Offering one-off or ongoing social media support with brand positioning and strategy development.

    • Developing content strategies, writing content calendars and posts, and scheduling content.

    • Monitoring performance and creating post-campaign or always-on analytics reports.

    • ​In-depth understanding of social media ecosystems to create truly omnidirectional brand appeal.

    • Conducting community management and monitoring and customer service.

    • Creative catalyst, building bridges between creatives and clients.

    • Mapping digital-media-savvy consumer journeys to identify exploit key touch-points.

    • Staying on top of the latest platforms, ad formats and best practices.

    • Researching audiences and building personas, journey maps.

    • Creating data-driven plans highly tailored to variety of audiences, cultures, demographics.

    • Collaborating with creatives, media teams, internal teams and clients; working closely to ensure cohesive and effective execution.

    • Creating campaigns, managing from plan through to launch.

    • Bilingual/bicultural Japanese and have special knack for bridging gaps with Japanese market and audiences.

    • Creating, managing, and optimizing paid advertising campaigns on social media platforms including Meta, TikTok, YouTube, X, Pinterest.

    • Developing data-driven paid strategies to achieve business goals.

    • Keeping on top of industry standards and best practices.

    • Designing and writing compelling ad content, sourcing creative and efficiently allocating and managing ad budgets.

    • Offering TikTok Shop ads support, which promote products directly within the TikTok platform, using engaging video formats to showcase items dynamically. These ads target specific audiences based on demographics and interests, driving sales and increasing brand visibility. By integrating seamless shopping experiences, they enable users to purchase products directly through the app, effectively boosting e-commerce sales and reaching a broad audience.

Häagen-Dazs
Coca-Cola Japan
Cheesecake Factory
Kanoodle
Wells Fargo
iShares
Las Vegas Tourism

eBay
Verizon
Shiseido
Toyota
Playfoam
Educational Insights Asahi Kasei

S.C. Johnson
Chime
Sephora
Zip
Shopify Finance
Corona Light
Big Heart Pet Brands